For businesses
Become a FAMIL Sponsor
Put what you offer in front of the frontline tourism people who talk to visitors every day.
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What FAMIL is
FAMIL turns everyday recommendations made by frontline tourism staff into measurable referrals. The Rewards Hub rewards FAMILiers — our frontline tourism staff — only after they have proven they are generating real Confirmed Referrals.
Why sponsor a reward
- Your product, service or experience goes in front of proven referrers who speak with visitors every day and influence where they eat, shop, visit and spend.
- If FAMILiers genuinely enjoy what they experience, they're more likely to talk about it and recommend it.
- As FAMIL grows, sponsor brands may be seen by hundreds and eventually thousands of frontline tourism workers across New Zealand and potentially further afield.
We can't promise a set number of people or referrals — FAMIL is growing, and what you get out of it depends on that growth.
The five reward levels
FAMILiers unlock each level by generating Confirmed Referrals.
- Bronze10 Confirmed Referrals$25+
- Silver25 Confirmed Referrals$50+
- Gold50 Confirmed Referrals$100+
- Platinum100 Confirmed Referrals$200+
- Diamond200 Confirmed Referrals$400+
These are suggested retail values, not what it costs you to provide the reward. You can support one level, several, or all five.
Taking part in the FAMIL Rewards Hub is free for every sponsor, permanently. Sponsors contribute a product, service, treatment, voucher, meal, experience, retail credit or another suitable reward. Optional paid advertising, if offered, is always separate.